Parvata Foods has marketed 100 tonnes of ‘Himalayan Ginger’ in the National Capital Region (NCR) through Mother Dairy’s 350 plus Safal outlets which offer fresh food and vegetables. The farmers who grew this organic ginger in Sikkim, now a totally ‘organic’ state, secured a high 65 per cent of the price which Safal paid to Parvata Foods. Farmers traditionally get no more than 30 per cent of what consumers pay.
The start-up will next target the markets of Mumbai and Bengaluru for processed spices and thereafter explore the prospects of exporting.
Parvata. . .
