The Inhere Aajivika Utthan Samiti (IAUS), an NGO in Almora district of Uttarakhand, runs a successful non-profit, Himalayan Fresh, which supports and promotes agricultural produce grown by women farmers on their terraced farms. The difficult terrain makes it tough for farmers to reach urban markets.
Himalayan Fresh doesn’t impose new crops on farmers but helps them to improve agricultural practices and boost yields. Surplus produce is picked up by Himalayan Fresh for processing, packaging and marketing. The objective is to empower women farmers, transform agriculture into a viable livelihood and bring economic security to small. . .